Your Content Cool

Is Your Content Cool?

Good content marketing is selling in disguise. It shares information about a product or service in a way that doesn’t feel like a sales pitch. It is seen as a helpful resource that educates a potential customer and places you in a position of authority. It builds trust in your brand and gives your would-be […]

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Addressing cybersecurity concerns: Get your employees trained!

Increasing cyberattacks on organizations has caused massive panic within the business community. More businesses have increased their cybersecurity spending, while others are grappling with the sudden need to improve their cyber defenses. A considerable number of malware and hacking attempts have been linked to insiders. Employees, often unintentionally, become responsible for a security breach, which […]

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