What SEO Opportunities for Your Business You Are Missing Now

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Try listening to the content of the post Do you want to improve the performance of the sites you create to have a better performance on Google? There are several aspects that interfere with the positioning of a website, but in this post we will address the programming part more. So, if you want to learn more about SEO for developers, take advantage of the tips.

Try listening to the content of the post

Do you want to improve the performance of the sites you create to perform better on Google? There are several aspects that interfere with the positioning of a website, but in this post we will address the programming part more. So, if you want to learn more about SEO for developers, take advantage of the tips and start applying them in your web projects.

What is SEO and why is it important?

The term SEO stands for Search Engine Optimization and in practice it is a series of techniques that can be used to optimize search engine performance. The best performing sites tend to appear in the first search results on Google, Yahoo, Bing and other search engines. So, if you expect your projects to appear when someone searches on Google, it is best to keep an eye on SEO. The SEO Vancouver specialists offer the best options in this case.

A tip, before getting your hands dirty, is to plan the SEO of each stage of the site, to avoid any refractions and adjustments that may be dispensable. To ensure the good performance of the sites you develop, it is essential to follow a plan. This simple action can contribute to a good positioning in the long run. Therefore, SEO knowledge for developers is essential.

What aspects of SEO to consider to create a good website?

It is possible that SEO is still a somewhat unusual subject for developers. After all, they are professionals accustomed to programming logic, one command is enough and everything can change. However, SEO doesn’t work that way. The planned actions and changes made can take a few days, perhaps weeks and even months to achieve the expected result.

Who defines what the result of a particular search will be is an algorithm. As this classification mechanism changes constantly, the recommendation is to pay special attention to the following factors:

  • Programming language
  • Site speed
  • URL structure
  • Navigation consistency
  • Mobile compatibility

Content is also an issue that has a lot of value in ranking. But, as the focus of this post is SEO for developers, let’s put this factor aside a little. However, this does not mean that it is not important.

Sitemap.xml

The site map facilitates the navigation of users and robots, in the case of sitemap.xml. The SEO recommendation for developers is to use the sitemap to indicate the hierarchy of the internal pages of a website. To improve tracking, the recommendation is:

  • <priority> use to indicate the importance of a page
  • <changefreq> use to suggest how often the page is modified
  • <lastmod> use to signal the date of the last change

In addition, it is important to note that the sitemap.xml must contain all URLs on the site. If the site is very large, it is valid to automate the creation of the file, but remember to use the opening and closing tags and specify the namespace.